MODECollective

MODECollective was created as a resource for young designers, students and fashion enthusiasts entering the professional fashion world.

The goal of this blog is to create an environment where questions, concerns, advice and fashion news and history can be shared in order to educate, mentor and showcase the talent that will lead the next generation of the fashion industry.



Tuesday, October 26, 2010

Follow-up: Come hear me speak Sunday, October 24, 2010

Thank you to everyone who showed up to hear my presentation on the New Age of Retail this past Sunday. All of your positive feedback has been wonderful to hear. Many of you who attended have inquired about receiving a copy of my presentation to have as a reference; unfortunately, the presentation is part of the consulting work that I do independently and therefore is not available for distribution at this time. I do greatly appreciate the enthusiasm and I am available for future speaking engagements or business consultations pertaining to the retail and apparel industries. Should you wish to schedule a speaking engagement please do not hesitate to email me.

Please also use this blog as a platform to ask any follow up questions, inquiries or career advice that you may have.

For your reference please find below an outline that was passed out prior to the start of the presentation on Sunday.


The New Age of Retail
How has retail changed?
How is the consumer choosing to spend their money?
How are retailers adapting to the change?



1.     Value for Money-Trading down is the new trading up.
a.     Fast Fashion
b.     Designer Partnerships
c.      Diffusion Lines

2.     Quality Investments
a.     Consumers are Analyzing Investments

3.     Responsible Consumption: Be Part of the Solution
a.     Charitable Partnerships
b.     Eco-Friendly

4.     Personalization & Customization
a.     Service & Experience
b.     Product

5.     Customer Service- Know Your Customer

6.     Customer Convenience-We Want It Now!

7.     Customer/Company Relationship-Two Way Communication
a.     Crowdsourcing
b.     Social Networking Within the Brand

8.     What Else Can We Do?
a.     Invest Wisely
b.     Digital Media & Social Networking

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