Please also use this blog as a platform to ask any follow up questions, inquiries or career advice that you may have.
For your reference please find below an outline that was passed out prior to the start of the presentation on Sunday.
The New Age of Retail
How has retail changed?
How is the consumer choosing to spend their money?
How are retailers adapting to the change?
1. Value for Money-Trading down is the new trading up.
a. Fast Fashion
b. Designer Partnerships
c. Diffusion Lines
2. Quality Investments
a. Consumers are Analyzing Investments
3. Responsible Consumption: Be Part of the Solution
a. Charitable Partnerships
b. Eco-Friendly
4. Personalization & Customization
a. Service & Experience
b. Product
5. Customer Service- Know Your Customer
6. Customer Convenience-We Want It Now!
7. Customer/Company Relationship-Two Way Communication
a. Crowdsourcing
b. Social Networking Within the Brand
8. What Else Can We Do?
a. Invest Wisely
b. Digital Media & Social Networking
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